Michael Aram is an award-winning artist who has dedicated his career to craft design. Inspired by a trip to India at the age of 25, he set up a second home and studio there, where he still finds creative inspiration today. BTechnology was tasked with the challenge of digitizing the feel to integrate the brand's story and the integrity of the craftsmanship into the customer's shopping experience.
Michael Aram is an award-winning artist who has dedicated his career to craft design. Inspired by a trip to India at the age of 25, he set up a second home and studio there, where he still finds creative inspiration today. BTechnology was tasked with the challenge of digitizing the feel to integrate the brand's story and the integrity of the craftsmanship into the customer's shopping experience.
A fully responsive Magento-based e-commerce branding platform was built to translate the function and form of Michael's original craft into a seamless, user-friendly shopping experience.
A fully responsive Magento-based e-commerce branding platform was built to translate the function and form of Michael's original craft into a seamless, user-friendly shopping experience.
Thanks to clean, intuitive product detail pages, the artwork took center stage
Thanks to clean, intuitive product detail pages, the artwork took center stage
Mobile First
Mobile First
